Who We Are
WowMaids is a professional residential and commercial cleaning service based in Wilmington, NC. Our goal is simple: to give our clients the peace of mind that comes from returning to a clean, organized, and welcoming space.
Our Story
The company was founded in 2018 by Daniel Souza and Gabriela Lima, combining dedication, hard work, and a shared vision to build something meaningful. Originally called Brazclean General Services, LLC, the business quickly gained traction in the local community, known for its quality, reliability, and attention to detail.
In 2024, after personal and professional changes, Gabriela stepped away from the business, and Daniel became the sole owner. This marked the beginning of a new chapter — and with it, a new name: WowMaids. While the name changed, the commitment to excellence and customer satisfaction remained the same.
Our Approach
At WowMaids, cleaning goes beyond appearance. We believe that taking care of a space is also about taking care of the people who live and work in it. That’s why our team is trained to work with efficiency, respect, and empathy — whether it’s for recurring cleanings, deep cleans, or special projects.
Meet Our Founders
Daniel Souza, co-founder and now sole owner, continues to lead the company with the same passion and commitment as day one. His focus is on maintaining the trust built over the years, ensuring top-quality service, and guiding a team that truly cares about results.
Our Commitment
WowMaids is more than a cleaning company — we’re a partner in your daily life. Our commitment is to transform your routine by creating spaces that are lighter, more organized, and more enjoyable to live in.
Experience the WowMaids difference.
Here are 5 reasons why
At WowMaids, we’re committed to providing a superior experience in everything we do. From the way we clean your home, to communication with our teams, it’s all about how you feel each time you work with us.
#1: OUR HAPPINESS GUARANTEE
At WowMaids, we believe that professional cleaning services should make your life easier. All of our customer-centric services are designed with that goal in mind.
If you’re not happy with any part of our services (no matter how small) after your clean, just reach out within 24 hours and we’ll send a team over right away to fix any oversights or miscommunications — and at no cost to you.
Our cleaners are trained with customer satisfaction being one of their top priorities. In addition to being professional cleaners, our friendly respect your home and everything special that you bring to it.
Our goal is to make sure that you love that “just-got-home feeling” every single time WowMaids cleans your home.
#2: OUR DEEP RESPECT FOR YOU AND YOUR HOME
You want to have your home cleaned because you want to spend your time doing other things you love and with the people you love. That’s why we make working with us as simple and stress-free as possible.
Not only can you select the time for your cleaners to arrive, but you can guarantee that our teams will arrive on-time. And because of the systems we have in place, they will finish the professional cleaning in a timely manner, which means you don’t have to sit around for hours waiting for your home to be ready to enjoy.
We also go above and beyond to ensure that your home is safe and secure while we’re cleaning and when we’re finished. And because we use high-quality supplies and proven cleaning techniques, you can be sure that everything in your home is being cared for, too.
#3: OUR ACCESSIBLE RATES
We want our cleaning services to be available to as many homes and families as possible, which is why we do everything we can to provide competitive rates for our area.
The rates we charge guarantee the highest quality of home-cleaning service available without making you stress about the cost.
Because we don’t use contracts, we can adjust each service upon request. That means, we can work with your monthly budget so that you can still have your home professionally cleaned on a regular basis — even if this month’s income looks a little bit different.
#4: OUR CUSTOMIZED CLEANS FOR EVERY CUSTOMER
If you’ve tried to customize your home cleans with any other services in town, there’s a good chance you quickly became frustrated.
Very few (if any!) home cleaning services allow for flexibility!
Thankfully, at WowMaids, our maids know how important it is for your home to be cleaned perfectly — on your terms. We understand that each home has unique cleaning needs based on its furnishings, built-ins, materials, etc. When you work with us, you can create special instructions for our team to follow at every single clean — and you can update these instructions as many times as you need!
These instructions can be for cleaning your home, as well as anything else that will make you and your family feel more comfortable and at ease with our teams in your home.
We know your home is as unique as you are and we’re happy to give it exactly what it needs.
#5: OUR FLEXIBLE CLEANING SCHEDULES
At WowMaids, not only do we not use contracts, but we’re happy to provide both specialized, one-time services and recurring services.
Our one-time services are ideal when you’re:
+ moving into or out of a home
+ preparing to host a big event at your house
+ or just whenever that “my house needs to be cleaned!” moment arises
Our recurring services can be scheduled on your terms:
+ weekly
+ monthly
+ bi-weekly
Just tell us when to arrive and how we can help you get your home cleaned!
The best way to see what sets WowMaids apart from the competition? First-hand experience!
Give us a try by using our online scheduling system to get started today! We can’t wait to show you the difference between getting your home cleaned and having WowMaids take care of your home.
Click here to book an appointment online today.